I’ve gotten my start in marketing by way of my prior career of working for a large multinational corporation. The job I’ve landed has given me a good understanding of the importance of the customer’s mindset and their ability to act in the moment. In my role, I’ve learned that a customer’s attention span isn’t as long as a lot of us think it is.
While it’s true that attention spans in the commercial world are usually measured in weeks, in marketing it’s generally measured by the number of phone calls, emails, and text messages you get in the course of a month. That’s because we don’t have to worry about getting on the phone with our customers and saying the right thing. In fact, we don’t even have to think about it, because we can control it.
Yes, it is true that a customer’s attention span is short, but that doesn’t mean the customers attention span is really that short. It’s more like a drop in the ocean. If you are a marketing executive, you know the difference between a short attention span and a drop in the ocean. You have to be prepared to get on the phone with a consumer in the course of a month.
Of course, your customers can be demanding, but the good news for marketing executives is that they do have some control. Unlike the rest of us, they have a job that requires them to listen to their customers.
I can’t say that I’m a fan of marketing executives, but I do think they are a necessary evil in the online world, and maybe, just maybe, with this new focus on the social/media web, they’re on the right track and that’s good enough for me.
Marketing executives, like any other professionals, have to listen to their customers, and it’s quite possible that they are a little too easily distracted by the socialmedia web. We have been hearing a lot about the socialmedia web and how it is changing marketing and sales, and maybe that is something your customers are interested in too.
Marketing executives are the people who work in a business to make sure that the right products are in the right hands. And if the people who work for your company are distracted by the socialmedia web, then you will probably see your own sales plummet.
If you’re like me in that you have a lot of work on your plate and you find it difficult to get enough sleep, then you might be in for a rude awakening when your job becomes unfulfilling. I’m talking about the kind of job I do with my day job, working as the marketing and social media manager of a large company.
This is the worst possible place to be if you want to succeed at your job. As the marketing and social media manager of a large company, you are the face of the company, the public face. You are the face of the company at the end of the day, your customers. You are the face of the company at the end of the day. You are the face of the company. You are the face of the company.
As a marketing and social media manager, you have to be the face of the company in a lot of situations. You have to be the face of the company in meetings, in emails, in social media, in online ads, in PR, the way you interact with customers, the way you answer their questions, the way you direct sales, the way you talk about your company. The face.
