The biggest and most profitable industries in the world are sports and entertainment. The NBA and MLB are the most obvious examples of this. But the NFL and NHL are no longer what they once were. In the past 4 years, the NFL has lost more than 98% of its viewership and the NHL has lost more than 60% of its viewership. In the future, the NFL and NHL may be more like what the media predicted they’d be in the past.
The NFL and NHL are on a collision course with the media. In the past 4 years, the NFL has lost 98% of its viewership, the MLB has lost 60% of its viewership, and the NHL lost 50% of its viewership. By 2020, the NFL and MLB may be more like what the media predicted theyd be in the past.
It’s not just the NFL and MLB that are losing audiences. At the same time, cable channels are getting more and more people who are willing to pay for them to watch their shows. Also, that’s not even counting the digital streaming services. In the past few years, cable channels like Comedy Central, TBS, TNT, and CNN have all lost more than 60 of their viewership.
But it doesn’t stop there either. A huge percentage of TV viewers are now watching TV with their internet connections. They’re using their computers, tablets, smartphones, or whatever device they have at this point to stream a show. The Internet is becoming the new television, and I think we’re all about to see a huge influx of online sports fans in the next few years.
This change is happening because of a few factors. First, the content is much more entertaining and easily digestible to a younger audience. Second, the internet has made it quite affordable to stream live television. And third, and perhaps most important of all, the Internet has made it possible for us to be online with our friends.
Yes, I think we all have a bit of a “doom and gloom” attitude towards the media these days. I mean, it is an art form, after all. But the fact is that it is still possible to produce a quality product from people who are not your friends, and it is still possible to get people to see a show that they otherwise wouldn’t.
That’s all well and good, but what about the marketing part? We’ve all seen the “why doesn’t everyone see X” and “could you please do this?” posts on forums and other sites. We’ve all seen the “this is bad for my health” posts on blogs. We’ve all seen the “I’m not watching this” posts on social media. We’ve all seen those videos and blog articles that get hundreds or thousands of views.
In other words, the whole idea of sports and entertainment marketing is that it is only possible if you can get your friends and family to see it. If you don’t have any of these people to buy into your marketing campaign, then your marketing campaign is worthless.
Sports and entertainment marketing is an art form that was created before the Internet and even before the advent of social media. Before blogs and YouTube, people often posted things that werent about football or music (and still arent) but were really just funny or educational. People used to read things such as how to build a house using a 3D model of a real house, and how to make a submarine out of an old beer can.
The problem is that so much of marketing is about selling products, and that isnt something that can be done on the Internet. Instead, I would recommend doing things that you can do on your own time. If you feel like you have a product to sell, you will probably sell a little bit of it when you make your first sale.