The marketing for the future must integrate with the digital world. A new, emerging technology called blockchain is already becoming a major power source and force in many different industries, from finance to education. This revolution that began in 2008 is now disrupting many of the big companies that previously dominated our daily lives. NFT Marketing is one such company, who have spent just under a decade developing blockchain solutions and tokens which are now widely known as being cryptocurrency.
What is NFT Marketing?
NFT stands for “Non-Fungible Tokens” and these tokens are cryptocurrencies. The idea of a decentralized marketing economy means that the free market sets the value of your brands, and people at large can invest in your success, or bet against it. They are like collectibles but they are not tangible products, so you don’t have to build a product to create demand for them. In this digital age, this is important because it allows for quick distribution of your message without the need for expensive marketing campaigns.
Can I really make money with these NFTs?
If you are looking to invest in your brand’s success then yes. You can use these NFTs on the open market to acquire a stake in your brand, and people can use them to bet that your brand won’t succeed. If you do, then they will be paid dividends, or interest on their investment, as a reward for their prediction. Even if you don’t have the capital to invest in your brand’s success then you can still participate by selling your NFTs for profit. This gives everyone a chance to get involved because there are no barriers of entry and anyone who has an internet connection can create their own digital assets.
Are they like cryptocurrencies?
NFTs are built on top of the Ethereum blockchain, which means they have many of the same properties as the cryptocurrencies that you hear about in the news. They are decentralized meaning no company is in charge and no-one can arbitrarily change their value without everyone else’s consent. This also means that they are immune to censorship, and central banks cannot mint them at will, so you don’t have to worry about inflation either.
Will I need a cryptocurrency wallet?
Yes you will need an internet connected device such as a mobile phone or computer to access your blockchain assets. You will also need to download the decentralized application (or “dapp”), which is the interface for managing your NFTs on the blockchain. You will be able to manage your NFTs through this interface from anywhere in the world, however you will only be able to access them as long as your device is connected to the internet. Find here.
How do I buy and sell my NFTs?
Since it’s a blockchain based asset, there are multiple ways of buying and selling these tokens. You can either store them in a digital wallet which allows you to send them to other users, or you can buy and sell them on an exchange where users can trade them with each other. You can even use your NFTs to purchase products online through a hosted service for digital assets (like MyCrypto.com). The blockchain backlinks lets you do all of this from anywhere in the world with anyone else, without having to go through a middleman.
Where can I buy these NFTs?
You can buy them on an exchange where they are listed, or you create a brand new token and offer it to the public on our open-source brand registry where people will be able to list their own brands. This way anyone who wants to invest in your success even if they don’t have the funds themselves, can sell their tokens. You can also sell your NFTs for profit in exchange for another crypto currency or fiat currency.
How do I create a NFT?
You can create these digital assets from scratch by writing smart contracts on the Ethereum blockchain. The only thing that you need to do is put in your logic and rules that define what are the properties of this brand, and how to determine the value of it. You can also create it with any third party by just delegating authorities who will be able to change the rules and make decisions about the management of your brand at any time. Even if someone doesn’t have a stake in your brand, they can still participate in its success by betting against it in an online market on the blockchain.
How do I make sure the rules of my brand are respected?
You can use the open-source brand registry to list your brands and make sure that no one else is using them. If someone tries to take control of your brand without your approval then you will be notified and you can take action. Keep in mind that if you don’t defend your rights then others can do this in an online market on the blockchain. Since they are not a middleman, they don’t have any control over what happens so they cannot censor or change the rules of your brand unless you give them this power in the first place.
